How Much Does a Website Cost in Dubai? 2026 Price Guide (AED)
A website in Dubai costs from AED 1,000 for a small starter site to AED 20,000 or more for a large corporate build. Here is what moves the price, what you get at each level, the yearly running costs, and how to compare quotes.
A website in Dubai typically costs AED 1,000–2,500 for a small starter site, AED 3,500–6,500 for a standard business website, from AED 4,500 for an online store, and AED 7,500–20,000+ for a large corporate or custom build. On top of that, budget roughly AED 500–2,500 a year for your domain, hosting and basic upkeep.
Where your project lands in those ranges depends on the number of pages, whether the design is custom, whether you need Arabic as well as English, and what the site has to do beyond showing information.
“How much does a website cost?” is the first question almost every business owner in Dubai asks us — and the honest answer is that it depends. That is not a dodge. A three-page website for a new consultancy and a bilingual property portal with live listings are both “websites”, but they are as different in cost as a studio flat and a villa.
We have designed and built websites for UAE companies since 2012, from one-person startups to real estate developers and online stores. In this guide we share the real price ranges we quote in AED, explain exactly what pushes a price up or down, list the yearly running costs most quotes leave out, and give you a checklist for comparing quotes so you can spend your budget with confidence.
Website prices in Dubai at a glance
Here is how website prices in Dubai usually break down by type of site. These are the ranges we work with at BROWSER, and they are in line with what professional studios across the UAE charge for work of a similar standard.
| Type of website | Typical price (AED) | Pages | Time to launch | Best for |
|---|---|---|---|---|
| Startup website | 1,000 – 2,500 | 3–5 | 4–7 days | New businesses, freelancers, a first online presence |
| Standard business website | 3,500 – 6,500 | 5–10 | 2–3 weeks | SMEs that need to rank on Google and win enquiries |
| eCommerce website | From 4,500 | Store + catalogue | 3–6 weeks | Shops selling products online in the UAE and GCC |
| Corporate or custom website | 7,500 – 20,000+ | 10+ | 4–10 weeks | Established companies, developers, multi-language sites, integrations |
| Landing page (for ads) | From 1,000 | 1 | 3–5 days | Google Ads and social media campaigns |
Prices are exclusive of 5% VAT, which UAE-registered agencies add to their invoices. If you are comparing a quote that “includes everything”, check whether VAT is part of that figure — the UAE Federal Tax Authority explains how VAT applies to services.
What you get at each budget
A price range only means something when you know what sits behind it. This is what a professional website at each level should include.
Startup website: AED 1,000 – 2,500
A startup website is a short, focused site that tells people who you are, what you offer and how to reach you. Think of a home page, an about section, your services, and a contact page with a form and a WhatsApp button.
- 3–5 pages built on a proven layout, adapted to your brand colours and logo
- Mobile-friendly design, because most UAE visitors arrive on a phone
- Contact form, click-to-call and WhatsApp
- Basic on-page SEO: page titles, descriptions and a sitemap for Google
- Two rounds of revisions
At this price the design is usually adapted rather than drawn from scratch, and you supply the text and photos. That is perfectly sensible for a first website — you can grow it as the business grows.
Standard business website: AED 3,500 – 6,500
This is where most established small and medium businesses in Dubai land. The site is bigger, the design is more tailored, and the build is planned around getting found on Google and turning visitors into enquiries.
- 5–10 pages, including a page for each main service
- A custom design built around your brand rather than a template
- WordPress, so your team can edit text, photos and prices without calling anyone
- A blog or news section to support SEO
- Speed optimisation and a proper SEO structure from day one
If you are replacing an older site, this level should also include moving your content across and redirecting your old addresses so you keep your Google rankings.
eCommerce website: from AED 4,500
An online store has more moving parts than a brochure website: products, stock, checkout, payment, delivery and VAT. The starting price covers a well-built store on WooCommerce or Shopify with a payment gateway connected and your first products loaded.
The price rises with the size of the catalogue, product variations (sizes, colours, materials), integrations with your stock or accounting system, multiple currencies, and Arabic product pages. Our eCommerce website design page explains what a store build includes in detail.
Corporate or custom website: AED 7,500 – 20,000+
Larger companies, real estate developers, clinics, schools and anyone with complex requirements usually need a corporate or custom build. Expect:
- 10 or more pages, often with several page templates
- Fully custom design and UX planning before anything is built
- Arabic and English versions, with right-to-left layouts done properly
- Integrations: CRM, property feeds, booking systems, HR or ERP tools
- Advanced SEO, analytics and conversion tracking
“20,000+” is not a ceiling. Web applications, member portals and large multi-language platforms can cost considerably more — in those cases a short discovery phase to define scope is the most reliable way to price the work. Our web development team handles builds of this kind.
9 things that change the price of a website
Two quotes for “a website” can differ by thousands of dirhams because they describe different projects. These are the factors that move the number most.
1. The number of pages and page types
Ten pages that share one layout cost far less than ten pages that each need their own design. When you count pages, count the different kinds of page too: home, service, project, blog article, contact.
2. Custom design versus a template
A template gets you online fast and cheaply, but it looks like hundreds of other sites and is rarely built around how your customers buy. A custom design starts with your audience and your brand. It costs more because it takes more thinking — and that thinking is usually what makes a website bring in work.
3. Arabic and English
A bilingual site is not simply a translation. Arabic needs a right-to-left layout, Arabic fonts that render well on screens, and separate page titles and descriptions for Google. Expect a bilingual site to cost roughly 30–60% more than the same site in one language. Our Arabic website design page covers the details.
4. Content: words and photos
Who writes the text and who provides the photos? Professional copywriting and photography add to the budget, but they also make the biggest difference to how a site performs. If you write the content yourself, ask for a page plan first so you know exactly what to prepare.
5. Features and integrations
Booking calendars, property search with filters, CRM connections, member logins, calculators and live chat all add development time. Connecting to another system — a CRM such as Zoho, a property portal feed, an accounting package — is often where budgets grow, because each system has its own rules.
6. The size of an online store
For eCommerce, the cost depends on how many products you sell, how many variations each has, which payment gateway you use, how delivery is calculated and whether stock needs to sync with a shop or warehouse.
7. SEO from the start
A site built for search from day one — clean page structure, fast loading, proper titles and descriptions, structured data — costs a little more to build and far less to rank. Fixing SEO problems after launch is always the more expensive route. Google’s own SEO Starter Guide is a good primer on what matters.
8. Speed and hosting
A fast website keeps visitors and ranks better. Good hosting, compressed images and lean code all contribute. You can check any site’s speed — including your current one — with Google’s free PageSpeed Insights.
9. Timeline
Need it live next week? Rush projects mean reorganising other work, so they often carry a premium. A realistic timeline almost always gets you a better website for the same money.
Before you ask for quotes, write one paragraph about what the website must achieve — for example “bring in 20 enquiries a month for our fit-out services”. Agencies can then quote for the outcome, not just a page count, and you can compare like with like.
The yearly running costs most quotes leave out
The design and build is a one-off cost, but every website has running costs. Here is what to budget for each year in the UAE.
| Item | Typical yearly cost (AED) | Notes |
|---|---|---|
| Domain name (.com) | 50 – 100 | Register it in your company’s name, not your developer’s |
| Domain name (.ae) | 100 – 300 | Managed in the UAE under TDRA‘s .ae Domain Administration |
| Hosting | 300 – 2,000 | Shared hosting at the low end, managed WordPress hosting at the top |
| SSL certificate | 0 – 400 | Free certificates such as Let’s Encrypt are fine for most sites |
| Business email | Per user | Google Workspace or Microsoft 365, billed per mailbox |
| Maintenance and updates | 1,200 – 6,000 | Updates, backups, security monitoring and small changes |
| Premium plugins or apps | 0 – 1,500 | Forms, booking, filters, store extensions |
For a typical business website, AED 500–2,500 a year covers the essentials. An online store with paid apps and a maintenance plan sits higher. Our domain and hosting and website maintenance services bundle these so there is one invoice and one team to call.
Make sure your domain, hosting and website files are registered in your company’s name and that you have the login details. We regularly meet business owners who cannot update or move their website because a former freelancer still controls the domain.
Freelancer, agency or do-it-yourself builder?
There are three common routes to a website in Dubai. Each can be the right choice — it depends on your budget, your time and how much the website matters to your sales.
| DIY builder | Freelancer | Web design agency | |
|---|---|---|---|
| Typical cost | Monthly subscription | AED 1,500 – 6,000 | AED 3,500 – 20,000+ |
| Design | Templates | Varies widely | Custom, brand-led |
| SEO and speed | Basic | Depends on the person | Planned from the start |
| Support after launch | Help articles | Depends on availability | A team and a contract |
| Best for | Testing an idea | Small, well-defined jobs | A website that has to bring in business |
Website builders look cheapest at the start, but the monthly fees add up and you are tied to their platform. A good freelancer can be excellent value for a small site. An agency costs more because you get a team — designer, developer, SEO and project manager — and continuity if someone leaves.
Hidden costs to ask about before you sign
Most disappointing website projects are not caused by the price itself but by what the price did not include. Ask every agency or freelancer these questions:
- How many rounds of revisions are included? And what does an extra round cost?
- Who writes the content? If you do, will they still format and optimise it?
- Are images included? Stock photos have licence fees; custom photography is extra.
- Are premium plugins or themes included — and who pays the renewals?
- Is hosting included, and for how long? What happens in year two?
- What support is included after launch? Fixing a bug and adding a new page are different things.
- Will you own everything? Domain, hosting account, website files and design source files.
- Is VAT included in the price?
How to compare website quotes in Dubai
When the quotes come in, resist the urge to compare only the bottom line. Line them up against the same checklist:
- Scope: the same pages, features and languages in every quote
- Portfolio: live sites the agency has built for businesses like yours — you can browse our portfolio as an example of what to look for
- Process: a clear plan with stages, approvals and dates
- Technology: a platform your team can manage — WordPress for most business sites
- SEO and speed: named tasks, not just “SEO friendly”
- Ownership: written confirmation that you own the site and its accounts
- Aftercare: what happens when something needs changing six months later
The cheapest quote is rarely the cheapest website. The one that brings in work is.
How to keep your website cost down — without cutting corners
- Start smaller, plan bigger. Launch with your most important pages and add more later on a structure built to grow.
- Prepare your content early. Waiting for text and photos is the most common cause of delays and extra cost.
- Choose an editable platform. If your team can update prices and photos, you will not pay for small changes.
- Be clear about must-haves. Separate features you need at launch from ones that can wait.
- Bundle wisely. Logo, website and hosting from one team is often cheaper than three suppliers — and far easier to manage.
What a website costs at BROWSER
We publish our price ranges because we think a fair price should not be a secret. Every project gets a fixed quote in AED after one short conversation — no hourly billing and no surprises later.
- Startup website: AED 1,000 – 2,500 — 3–5 pages, mobile-first, ready in days
- Standard website: AED 3,500 – 6,500 — 5–10 pages, WordPress, blog and SEO structure
- eCommerce website: from AED 4,500 — WooCommerce or Shopify with payments set up
- Corporate website: AED 7,500 – 20,000+ — custom design, Arabic and English, integrations
Every website includes a mobile-friendly design, basic SEO set-up, contact forms connected to your inbox and WhatsApp, and full ownership of the finished site. Find out more about our web design services in Dubai, or tell us about your project and we will come back with a clear quote, usually within one working day.
Final thoughts
A website in Dubai can cost AED 1,000 or AED 50,000, and both can be fair prices — for different websites. Decide what the site has to achieve, list what it needs to do that, budget for the yearly running costs, and compare quotes on scope rather than price alone. Do that, and you will end up with a website that pays for itself.
Questions we are often asked
How much does a basic website cost in Dubai?
A basic 3–5 page website for a small business typically costs AED 1,000–2,500. That covers a mobile-friendly design adapted to your brand, a contact form, WhatsApp and basic SEO set-up. You usually supply the text and photos.
How much does an eCommerce website cost in the UAE?
A professional online store starts from around AED 4,500 on WooCommerce or Shopify, including a payment gateway and your first products. Larger catalogues, Arabic product pages and integrations with stock or accounting systems increase the price.
What are the yearly costs of running a website?
Budget roughly AED 500–2,500 a year for a typical business website: domain name, hosting, SSL and basic upkeep. Online stores with paid apps or a monthly maintenance plan cost more to run.
How long does it take to build a website in Dubai?
A small website can launch in 4–7 days. A standard business website usually takes 2–3 weeks, an online store 3–6 weeks and a large corporate or bilingual website 4–10 weeks — most of the timeline depends on how quickly content and feedback come in.
Is VAT included in website prices in the UAE?
Usually not. UAE-registered agencies add 5% VAT to their invoices, so check whether a quote shows prices before or after VAT when you compare.
Is it cheaper to use a website builder like Wix?
A builder is cheaper to start but you pay a monthly fee indefinitely, the design is template-based and you are tied to that platform. For a website that needs to rank on Google and bring in enquiries, a professionally built WordPress site is usually better value over two or three years.
